Creating high-quality content for your blog or website is incredible. Also, it is essential to make sure your content reaches a high number of readers who can benefit from the content and probably turn into leads. Most of the people are using social media as marketing places for their services. It is essential to have great tools to help you in your marketing and lead conversion.
Even with excellent tools it is essential to know which social media accounts matters most to your marketing campaigns and concentrate on those social accounts. It is crucial to have social proof in major social media sites like Facebook, Twitter, and LinkedIn to place you as an authority in your industry while still engaging your potential customers. Social media management can be overwhelming is you are not using the right tools. As you share your content online, it is essential to know the stages social media marketing involves so that you can have a high lead conversion from social sites and improve your returns on investment for your business.
Here are some great social media tools to consider
The tool has a great platform that makes it easy to manage different social accounts, with mobile apps and browser extensions.
Buffer helps you schedule your post for social sharing. You can set the date and time you want to post your content to each social account. The buffer will automatically share your content as per your time and date schedule.
With right content scheduling, you will always maintain a social presence as the buffer will efficiently share content to your social network.
You can analyze the performance of your content in all your social media accounts using the buffer. With buffer streamlined analytics you can know the content types that perform best in social media and aim at creating content your readers will love and interact with the content.
You can track engagement metrics like likes, clicks, comments, and retweets with buffer.
This social media tool helps you recycle your content. If you have high-quality content that you want to twist to suit your audience taste, then this is a great tool to use.
3. Sprout Social
Are you in charge of your clients’ social media accounts? Well, Sprout Social is a great tool to use. It is one of the professional social media tools. Apart from just managing media accounts, it has excellent social customer service. It is a great social marketing tool to consider for your online business.
It can handle different companies’ social media accounts. Hootsuite platform has excellent tools for engaging users on all social media sites, monitoring your social media users and naturally sharing content. You can manage all your social media accounts from a single dashboard. It allows you to automatically plan and schedule content that you want to share through social media effectively. Hootsuite time analytics helps you create data-driven social content for marketing. Its analytics helps you monitor trends in your social content and measure your return on investment for your content. With Hootsuite, you can protect your brand by monitoring comments and mentions you receive from the content you share online. You can approve or decline comments to your social content. Its profile also protects hackers from accessing your account or any other external threats.
5. Agora Pulse
It has excellent tools like Facebook page barometer that allows you to snapshot of how your social networks are interacting with your Facebook page. Its twitter report card tool helps you compare your content performance to your competitors.
It has great features that enable you to measure how compelling your content is on social networks concerning the number of views, likes, and mentions your content gets. With Agora Pulse, you can schedule your content posting in all the social accounts and also engage your readers across all the social networks from a single dashboard.
6. Crowd Booster
The tool helps in optimizing your social content marketing campaigns. It provides tools for you to offer data-driven content for your social accounts. Its great dashboard has key performance metrics that help gauge how useful your content is to your readers.
Using the tool you can monitor activities of your social networks like clicks, content shares, mentions and comments on the content you post. It gives time recommendations and how to schedule your content posts when your social fan connects and followers are active on social sites to consume it.
You get to know fans that engage most with your content and tailor content to suit their needs.
This social tool helps you get more twitter followers in short time and share your great content with your twitter fans. It monitors your twitter account based on the content you post and finds users to engage with it. It keeps track of your mentions and retweets of the content that you post.
The tool helps you efficiently manage your social accounts. You can control multiple social accounts with EveryPost social media tool.
You can schedule and plan on how you will post your content in social accounts in advance. EveryPost has excellent features to customize your content before posting it. Its analytics feature helps you create effective social media campaigns for your business and lead conversion.
You can track your audience activity on your posts like mentions, clicks, shares, and comments. These metrics can help you create content that your readers will like and interact with the content.
EveryPost has features you can use to compare your content performance about your competitors. It is useful to help you create great content to tailor your audience needs.
This tool enables you to find the post that gets a high number of shares on any topic of your content. Buzzsumo helps you research content ideas for your posts that you can update your social media accounts. You can also use the tool to know which content is trending in social accounts. The tool assists you analyze content performance in social accounts and track how your competitors’ content is trending.
You can get analytics and manage your Twitter social account based on how your audience engages and consume your content. It has incredible features that allow you to schedule how you will be posting tweets to your social account and manage your marketing campaigns. It gives you trending topic analyses to help you when creating and publishing your content to Twitter.
11. Sysomos Heartbeat
In social marketing, you need to connect to your audience all the time. This is where Heartbeat comes in. It assists monitor and analyzes your conversations with the social audience. It is a great way to convert your audience to potential clients which are essential for your business.
Social media plays a significant role in your social content marketing effects. Offer high-quality content your audience needs and grow your business growth with social media. But, you need to incorporate your social marketing efforts with the right social media tools.
The above tools will assist you by providing a great experience on how you can interact with your followers on social media, offer them timely content and easily convert them into leads.